Information

JIYOON CHA

Art Director & Designer




Prada Resort 20 Campaign 
The Prada Resort 2020 campaign celebrates the beauty of now. Offering an original take on commercial fashion advertising, the campaign subverts convention and integrates luxury into the everyday. The moving paper images refreshingly contrast the static, distanced campaigns we so often see in magazines and online.

Creative Director Ferdinando Verderi, Marie Bliss Delpy
Color Photographer Keizo Kitajima
BW Photographer Drew Vickers
DP Alex Dynan
Production Morgan Lazslo
Styling Oliver Rizzo
Hair Anthony Turner
Make Up Artist Lucia Pieroni
Set Design Mary Howard
Casting
Ashley Brokaw
Post Production Graeme Hagan
Design Jiyoon Cha, Ben Ganz
Talent Ashley Radjarame, Freek Iven, Freja Beha Erichsen, Kyla Ramsey, Lexi Boling, Qun Ye, Sara Blomqvist, Stella Jones, Toni Smith, Vic Ishimwe, Xara Giulia, Xiao Wen Ju, Yang Hao



Art Direction & Branding
Jiyoon Cha provides full creative strategy and solutions on branding, art direction, digital design and web design.